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Trade fair GrootGroenPlus launches useful app for visitors and participants

 

12 September 2013 - Trade fair GrootGroenPlus 2013, which will be held from 2-4 October in Zundert (NL), has launched a special app for visitors and participants of the trade fair. This app enables them to get the most out of their visit. It includes information about around-the-table discussions and the soapbox sessions, and the app can be used to find out more about different speakers and participants. It is also possible to book a green house, which offers a more private setting for a business meeting.

It is the first time that the trade fair decided to develop an app: "An app gives us the possibility to inform visitors not only before, but also during the trade fair. Nowadays, many people have a smart phone, which makes an app the best tool to provide them with information and to help them establish and maintain contact in an easy way. This creates a whole new platform that adds an extra dimension to the trade fair." Even though free Wi-Fi is available at the trade fair, the app also offers current information at times when there is no active Internet connection. Another interesting characteristic of the app is the Twitter feed, which collects all tweets about the trade fair in real-time. This will make your visit truly interactive. The app GrootGroenPlus can be downloaded via the stores and www.grootgroenplus.nl for free, and is available for iOS and Android. The app can be downloaded in English.
 
Already successful
Even though the trade fair has yet to take place, the 23rd edition seems to become the biggest success up until now. The number of participants exceeds all expectations and has created a long waiting list. Many visitors already registered for free using the website. The full program for this edition can also be found on the website and will provide some more information about the special target group days, the networking event, and the selected speakers. This year, a lot of attention has been paid to PR, which has resulted in a strong, in-depth program for press, visitors, and participants. This way, the new board hopes to set out a new course for future editions, which builds upon knowledge gained in the past, combined with the possibilities that are offered today.
 
Green and easy
Trade fair GrootGroenPlus focuses on public green and the visually attractive product. Not only in the presentation of the participants, but also for example through the Innovation & Inspiration square, which presents some proven novelties and a special art gallery. This art gallery can be found alongside the blue route. Here, visitors can enjoy four times five meters of 'tree nursery art', created by four artists. To make a visit as easy as possible, free parking is available, including shuttle buses that will bring you right to the entrance of the trade fair.